Today Brandfinance has announced a list of the top 10 brands in the world. As per this list, Apple is the most valuable brand with first rank. Google has secured second place for itself and Samsung has now slipped to the 3rd place. Amazon is at 4th place pushing Microsoft to 5th place, while previously (last year) Microsoft was at the 4th place.
Facebook is another fast growing brand. In 2015, Facebook was at US$24 billion. But in 2016 Facebook is at US$34 billion. So Facebook has now been placed on 18th place in this list. It means Facebook increased its brand-equity by 500% over the last year.
Tech brands from China has also made good impacts in terms of ranks. China mobile is now ranked at 9th place. Few year ago China mobile was unknown brand, but now it has become very popular and valuable as well.
So what do you think about the list? Comments below.